ROCKY SPIRIT FESTIVAL

Rocky Spirit is an open-air cinema festival dedicated to exhibiting documentaries about outdoor sports and nature lifestyle. But those aren't mere screen saver videos with beautiful, perfect wildlife shots (not only at least), they have tension and comedy and drama and all that mojo we love about films. Except the glamour, not much of that there.

So when we needed to create a campaign to announce the festival's dates and their brand new on demand platform, it was natural (pun intended) to highlight the docs main characteristics: sports, nature and a bit of cinema. 
All images used are from the films exhibited at the festival.